![]() Other things to look for when choosing a squishmallow for your kid include: Squishmallows are available in a wide range of colours, so you can choose one that your child will love. They come in many different styles, including animals, food items, characters from popular movies and TV shows, and more. Second, think about the style of Squishmallow you’d like. ![]() Squishmallows come in a variety of sizes, so you’ll want to choose one that is appropriate for your child’s age and size. When choosing a Squishmallow for your kid, there are a few things you’ll want to keep in mind. What To Look For When Choosing A Squishmallow For Your Kid? Some common uses for Squishmallows include using them as stress relievers, pillows, bedtime companions, or just as a cute and cuddly friend. They are designed to be cuddly and huggable and come in a variety of sizes, colors, and styles. Today, Sanrio’s legendary breadth of products are available in over 130 countries and in retail locations including department, specialty, national chain retailers and Sanrio boutique stores.The main purpose of a Christmas Squishmallow is to provide comfort. Since 1960, this philosophy has served as the inspiration to offer quality products, services and activities that inspire unique consumer experiences across the world. Sanrio was founded on the “Small Gift, Big Smile®” philosophy – that a small gift can bring happiness and friendship to people of all ages. Sanrio is the global lifestyle brand best known for pop icon Hello Kitty®, and home to many other beloved character brands including Chococat™, My Melody™, Badtz-Maru™, Keroppi™, Gudetama™ and Aggretsuko™. For more information about Jazwares, please visit About Sanrio® Since its inception in 1997, Jazwares continues to grow through the development of new products and the strategic acquisitions of companies like First Act™, Russ Berrie™, Zag Toys™, Wicked Cool Toys™ and Kellytoy®. Jazwares, which is headquartered in Sunrise, FL, has offices around the world and sells in over 100 countries. With over 20 years of design, development, and manufacturing expertise, Jazwares is an award-winning company with a progressive focus on identifying new trends and transforming them into high-quality products for consumers of all ages. ![]() Jazwares’ portfolio includes a variety of dynamic licensed and wholly owned brands. Jazwares, a subsidiary of Alleghany Capital Corporation, is a global leader in consumer products including toys, plush, action figures, collectibles and musical instruments. Kellytoy also makes products in collaboration with leading classic characters, including major licenses, as well as blockbuster theatrical franchises. Over the past three decades, Kellytoy has positioned itself to meet the needs of its customers in mass market, gift/specialty/toy retailers, party and pet stores, supermarkets, discount stores, drug stores, amusement parks and even crane machines in arcades the world over. Kellytoy manufactures a portfolio of award winning everyday and seasonal plush products that includes its best-selling Squishmallows®, Kellybaby as well as a pet products line called Wags & Purrs™. The shape, look, feel, and texture of Squishmallow® and Squishmallows™ branded plush toys constitute Kellytoy’s proprietary trade dress. Make sure not to miss out on anything this year by joining the #SquishmallowSquad online and follow on Facebook, Instagram, Twitter, and YouTube. In partnering with Squishmallows, who also aims to fill hearts with love and affection, we are able to deliver new interpretations of our lovable characters as well as the exciting element of collectability.”Ĭaring for Squishmallows is easy give them lots of love, machine wash in cold water and tumble-dry on low heat-remember not to iron them! “Plush has always been a top category for Sanrio that ties back to our heritage. Vice President of Sales and Business Development at Sanrio, Inc. “For over 60 years, Sanrio has been committed to spreading friendship and kindness through small gifts,” says Jill Koch, Sr.
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